GIMMIE AI, LLC
Gifting Made Easy
ABOUT US
Our Story, Our Mission & Our Values
“Built by family. Made for everyone who cares.”
THE ORIGIN
The Story Behind Gimmie
How a family moment became a mission for everyone
Every great company starts with a real problem. For Gimmie, that problem had a name, a face, and a very relatable habit of forgetting important dates.
James Cowen — "Uncle Jimmy"
Co-Founder
The man whose forgetfulness sparked a revolution in gift-giving. Uncle Jimmy's repeated last-minute scrambles became the seed of an idea that would change how people give.
Austin Queen
Co-Founder & CEO
The builder who turned a family problem into an AI-powered gifting platform for consumers and merchants alike. Austin's passion for technology and family drove Gimmie from a single conversation to a full product.
James — known to everyone around him as Uncle Jimmy — is a man who genuinely cares about the people in his life. But caring deeply about someone and remembering their special occasions are, as it turns out, two entirely different skills.
Time and again, a birthday or anniversary would arrive and Uncle Jimmy would find himself in that all-too-familiar spiral: the sudden realization, the frantic search, the hurried gift, and the sinking feeling of knowing he'd let someone down yet again. Not for lack of love — but because life moves fast and thoughtful gift-giving is genuinely hard.
Eventually, Uncle Jimmy had had enough of feeling like a jerk. He came to his nephew Austin with a simple but powerful question: could they build something to fix this? Not a workaround, but a real solution — one that would help not just James, but anyone who has ever cared about someone and struggled to show it at the right moment.
“We didn't build Gimmie because gift-giving is broken. We built it because the people who care most sometimes just need a little help showing it.”
— Austin Queen, Co-Founder & CEO
Austin said yes. Together, they set out to build something that had never quite existed before: an AI-powered gift recommendation platform rooted not in purchase history or trending products, but in human psychology — a platform that understood people, not just transactions.
Gimmie was born out of a deeply personal need, built by family for families and for everyone who cares deeply about the people around them. Since 2023, we have been working tirelessly to bring the most intuitive AI gifting assistant to both consumers and the merchant sites they shop on every day.
WHAT WE DO
AI-Powered Gifting, Grounded in Psychology
Gimmie is more than a gift finder. It is a platform that applies consumer behavior psychology to the universal challenge of knowing what someone truly wants — even when they don't quite know themselves.
Our technology uses a two-stage psychological transformation: we ask simple color-preference questions that serve as diagnostic inputs to infer one of 56+ personality archetypes. Those archetypes are matched against products independently tagged with corresponding psychological attributes. The result is a gift recommendation that feels personal — because it genuinely is.
How the Gimmie Recommendation Engine Works
Step 1 — Answer a few color-based questions about yourself or the gift recipient.
Step 2 — Gimmie infers a psychological archetype from 56+ distinct personality profiles.
Step 3 — Products across Amazon, Etsy, Target, Poshmark, and more are matched to that archetype.
Step 4 — You give a gift they will actually love — and one far less likely to be returned.
Gimmie serves two distinct audiences. For everyday shoppers, our consumer app — available on iOS, Android, and the web — makes thoughtful gift discovery fast, easy, and even enjoyable. For e-commerce merchants, our Shopify plugin brings the same psychology-driven recommendation engine directly to their storefronts, reducing cart abandonment and increasing conversions by giving every shopper confidence in their choice.
Our goal is to improve the overall shopping experience and help shoppers buy more meaningful, thoughtful gifts that are less likely to be returned — because when the gift is truly right, everyone wins.
Want to understand the science?
Learn More about the Magic behind Gimmie →WHAT WE STAND FOR
Our Values
Built with Heart
Gimmie started in a family conversation and that origin shapes everything we build. We stay close to the human problem we are solving and never mistake clever technology for genuine care. Every feature we ship, we ask: would this have helped Uncle Jimmy?
Psychology First
We do not match gifts by price range or trending products. We understand people first, then find the gifts that reflect who they actually are. Our 56+ psychological archetypes turn a hard decision into an obvious one.
Partners in Commerce
For Shopify merchants, Gimmie is a growth partner. We help reduce cart abandonment, improve conversion rates, and build shopper confidence by making the decision to buy feel easy, personal, and right.
Privacy Without Compromise
We believe privacy is a foundation, not a feature. Gimmie does not sell any personal data to any partners and does not collect sensitive or financial data — ever. Your trust is non-negotiable.
A Bigger Mission
Commerce should leave the world better than it found it. Through the Gimmie Hope initiative, we are committed to planting one million trees by 2030 — because meaningful gifts should have a meaningful impact on the planet.
Less Returns, More Joy
When gifts are truly thoughtful they are kept, cherished, and remembered. We measure success not by transaction volume, but by how often someone unwraps something and genuinely feels seen by the person who gave it.
GIMMIE HOPE INITIATIVE
Our Mission Doesn't Stop at Checkout
We believe that every purchase is a small decision about the kind of world we want to live in. Gimmie is committed to ensuring that our growth has a positive impact on the planet, not just on people.
Gimmie Hope: 1,000,000 Trees by 2030
Through the Gimmie Hope initiative, we are working toward planting one million trees by the year 2030.
Every thoughtful gift given through Gimmie moves us one step closer to that goal.
Because the best gifts aren't just good for the people who receive them — they're good for the world around us.
The Gimmie Hope initiative reflects our belief that companies have a responsibility beyond the transaction. We are a young company, and we are building this commitment into our DNA from day one so that it scales with us, not after us.
OUR PRIVACY COMMITMENT
Your Trust Is Our Most Important Asset
In an era when data is often treated as a commodity, Gimmie made a deliberate and foundational choice: we do not sell personal data, and we do not collect sensitive or financial data — ever.
Privacy is not a compliance checkbox for us. It is a core value that shapes every product decision we make. Here is what that means in practice:
“We earn your trust by not taking advantage of it.”
— Gimmie AI Privacy Promise
OUR JOURNEY
Building Tirelessly Since 2023
The Spark: A Family Conversation
After one too many last-minute gift scrambles, Uncle Jimmy comes to Austin with a question: can we build something that actually solves this? Gimmie AI, LLC is founded in Austin, Texas.
The Science of Gifting
The core color-to-archetype psychological methodology is developed across 56+ personality profiles. A Provisional Patent is filed. The Shelf Test validation framework is built to ensure every recommendation is specific enough to locate on a real store shelf.
Platform Launch
The Gimmie consumer app launches on iOS, Android, and the web. The Shopify merchant plugin goes live, bringing psychology-driven gift recommendations directly to e-commerce storefronts.
Gimmie Hope Initiative Launches
We publicly commit to planting 1,000,000 trees by 2030. Gimmie Hope is formalized as a core pillar of the company’s identity and long-term mission.
The Road Ahead
Building toward the future of agentic commerce — where your gift assistant knows your people, remembers the occasions, and finds the perfect gift before you even think to look. No more last-minute panic.
THANK YOU
We Built This for You
Gimmie exists because a man named Uncle Jimmy cared enough about the people in his life to want to do better. That spirit — of caring, of trying, of genuinely showing up — is what drives every feature we build, every partnership we form, and every tree we plant.
Whether you are a shopper looking for that perfect gift, a merchant looking to serve your customers better, or simply someone who believes technology should bring people closer together — welcome to Gimmie. We built this for you.
GET IN TOUCH
www.gimmie.ai · privacy@gimmie.ai · Austin, Texas, United States
© 2026 Gimmie AI, LLC. All rights reserved.